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In partnership with Instagram, Drapers explores the platform’s range of recent new tools - including the launch of IGTV last month - and how they are boosting consumer engagement.
As automation blurs the line between etail and bricks-and-mortar shopping, retailers are going automatic to lure shoppers in store
From social media megastars to micro-influencers, Drapers explores how retailers and brands can best work with the next generation of celebrities
Fashion and lifestyle etailer Zalando has unveiled ambitious plans to double in size by 2020. Drapers takes a closer look at how it expects to achieve this growth.
Despite the success of early trailblazers such as Net-A-Porter and Farfetch, the luxury sector has lagged behind the rest of fashion world when it comes to adapting to a digital future.
Alexandra Van Houtte founded the website Tagwalk in 2016 with the aim of helping brands, retailers and stylists to work more efficiently to find the inspiration and latest trends they need from the international catwalks.
Drapers speaks to former Burberry and Tom Ford buyer Agatha Lintott about Antibad, her newly launched sustainable and ethically focused ecommerce site.
Drapers speaks to Giulio Xiloyannis, chief operating officer of Zalora, to find out how brand exclusivity and next-day delivery by canoe fuels its ecommerce dominance of the south-east Asian market.
Like-for-like sales growth at H&M group has slumped over the past three years, suggesting the Swedish retailer is starting to lose its footing. Drapers examines why it is struggling and what it can do to win back its customers
With just over two weeks to go until the new data protection laws come into effect, Drapers asks legal experts for their advice on what retailers can do to ensure compliance – and avoid penalties – at this stage.
Discover some tips and practical examples of how brands and retailers – large and small – are already making the most of Instagram’s new Shopping update.
As the fashion retail industry gets ready for Drapers Digital Festival, some of the keynote speakers share their tactics for improving customer engagement.
Artificial intelligence is the buzzphrase on everyone’s lips and in this report, we delve into how it is changing the customer experience.
Social media platform Instagram is unveiling a much-anticipated shopping update today (20 March), allowing UK businesses to sell products via posts.
Bots, drones and driverless cars may be grabbing the headlines, but for fashion retailers and brands, the key to future-proofing logistics will be using the right technology effectively.
Online sales are soaring across the fashion industry. But, as the market matures – figures from IMRG Capgemini show 2017 growth plateaued at 12.1%, down from 15.9% in 2016 – Drapers identifies the five developments that will shape fashion ecommerce in 2018.
Held on 14-16 January in New York, National Retail Federation’s NRF18: Retail’s Big Show is one of the world’s biggest retail technology trade shows. Here are the key takeaways for fashion retailers from this year’s event.