Keely Stocker's stories
The growth of online sales continues to transform the fashion industry, and digital innovation has become a key driver of many success stories.
Lord Rose famously said, “the customer is no longer king – they are masters of the universe” and never is that truer than in today’s market.
Editor's Comment: A tale of two store strategiesSubscription
In the midst of several high-profile company voluntary arrangements (CVAs), retailers are fighting to prove that evolution is the key to survival – particularly when it comes to the high street.
The UK high street took another hit this week as Debenhams entered a pre-pack administration and its lenders took control.
Sustainability has been a key theme in the fashion industry over the last 12 months but hosting the first ever Drapers Sustainable Fashion event last week highlighted how widespread the ambition is for fashion businesses to move towards a greener future.
LK Bennett has become the latest high street casualty, closing five stores and making 55 redundancies after going into administration last week.
International Women’s Day has become a fixture in the fashion retail calendar, and prompts an increasing number of campaigns.
When in the midst of challenging times, it can feel like a constant battle to keep persevering to stay afloat. It is often easy to brush over small successes and forget to celebrate all of this industry’s ongoing achievements.
Fashion is one of the world’s most polluting industries. Implementing and executing sustainability targets must be a priority of every fashion leader today.
Spending time at the London womenswear trade shows this week highlighted that the high street is far from dead. Both Pure London and Scoop were busy and vibrant, and I spotted many an order being placed.