Scandinavian brand Monki has announced it will only use sustainably sourced cotton from autumn 18, as part of a wider plan to ensure complete sustainability across its products by 2030.
Monki’s sustainably sourced cotton is organic, recycled and sourced through a ‘Better Cotton’ initiative.
Organic cotton is cotton grown without pesticides and chemical fertilizers from non-GMO seeds, while recycled cotton reuses fibres from already worn clothes.
“This is a step towards our 2030 goal to only support sustainably sourced materials,” said managing director Jennie Dahlin Hansson. “It’s a good feeling, knowing that 100% of our cotton is now sustainably sourced.”