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Alan Harrison rejoins Base London as UK sales manager

Base London has reappointed Alan Harrison as its UK sales manager to maintain and develop the brand’s position within the domestic UK market.

Harrison rejoins the brand after a 10 year absence, during which time he held roles at Berghaus and Grenson, and will manage Base London’s network of sales agents and develop the brand’s UK high street business.

Sales director Mark Husted will continue to manage the brand’s key accounts and concentrate his focus on the brand’s rapidly expanding export business.

Husted said: “Having Alan back on board has allowed us to concentrate on growing our international business without neglecting our home market. He knows the business and the industry inside and out and has a great relationship with our network of sales agents.”

He continued: “He can really help us to further develop our domestic business, working closely with the agents and the retailers themselves. It also allows me to ensure our international markets receive the attention they individually require to thrive.”

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