By Caprice Lingerie has boosted the range of the cup sizes in its collection to a G cup.
From autumn 09 By Caprice Lingerie will feature the larger cup size in a bid to tap into a new customer and to service more demand for bigger sizes.
By Caprice Lingerie founder Caprice Bourret said: “There is now such a variation in average cup size for a UK woman that I wanted to expand the lingerie range to acknowledge this. “The increase will now give larger busted ladies a wider choice of colourful, sexy lingerie rather than the often limited colours and styles available in the larger cup sizes.”
The By Caprice Lingerie autumn 09 collection will also feature a number of new styles including Cosmic, a black padded plunge bra with mauve sparkle detail, ruffled bows, and matching thong, and Buckle Up, a padded halterneck plunge bra in pink and black with matching shorts.
Best selling styles including Fleur and Electra will feature new colourways for autumn, and the Can Can style will be available in a body for the first time.