Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have s disabled. For the best experience of this website, please enable s in your browser

Record sales at Missy Empire

Fast fashion etailer Missy Empire had a record Cyber Weekend, doubling last year’s sales figures.

Across the four days from Black Friday to Cyber Monday, the etailer had sales of almost £500,000 and increased its conversion rate from 4.09% in 2017 to 5.46%.

A blanket discount of 30% was offered across the site during the period.

Missy Empire is expected to generate £12m in revenue by the end of 2018.

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.